Wednesday, February 01, 2006

Advertisements on Christian radio

You can always tell who the expected demographic of a radio or television show is by the commercials. For instance, when Krista and I watch late night television, it is targeted at insomniacs, old people in so much pain they can't sleep, and people who like to play pool, talk on "date lines" and eat enough hot peppers to get on the "Wall of Fire" at the local bar (open all night).

So I've been listening to the ads on Christian radio. Weight loss centers, 1% mortgages, get rich quick schemes (but we're Christians, you can trust us!). Apparently they are targeting fat, gullible people with little or no cash who want to make a lot of money without spending any or doing any work. Whoa! Man. I can't believe they pegged me so easily.